Sunday’s matchup between two teams on a record pace—the Golden State Warriors and the San Antonio Spurs—is featured in a special free preview being offered by NBA TV this weekend.
When the Warriors, with the league’s top record, and the Spurs, undefeated at home, met in January, it was the most-watched and highest rated NBA game in NBA TV History.
The network’s free preview will be offered by leading cable, satellite and telco distributors, NBA TV said.
NBA TV is part of NBA Digital and is jointly managed by the league and Turner Sports.
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Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.