Sunday’s premiere of HBO’s drama seriesThe Deucedrew more than 2.2 million viewers including multi-platform views, according to network officials.
The Sept. 10 premiere of the series, which stars James Franco and Maggie Gyllenhaal, garnered 830,000 viewers in its premiere run along with 342,000 viewers for a same day replay, according to HBO.
In addition, 1.1 million viewers watched the series premiere early on HBO platforms.
For more, go to multichannel.com.
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R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.