‘Fear’ Adds 3 Million Viewers With Delayed Watching

The premiere of AMC’s Fear the Walking Dead added over 30% more viewers to its record-setting audience on cable.
The network released ratings covering live viewing plus three days of delayed viewing (Live+3), which showed the show added 3.2 million delayed viewers to Sundays audience of 10.1 million to total 13.3 million—a record turnout for the premiere of a cable series.
Among adults 18-49, Fear added 2.2 million viewers, growing its audience by 36% to reach 8.5 million adults in the demo.
Fear is an offshoot of The Walking Dead, the highest rated show on TV.
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Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.