Data company InfoSum said that Brian Lesser, who resigned as CEO of AT&T’s Xandr advanced advertising unit, will be InfoSum’s new executive chairman.
Lesser, who had been an executive at GroupM previously, joined InfoSum’s board in April.
Lesser will work to establish InfoSum globally and in North America.
InfoSum also said that it completed a Series A funding round, raising $15.M
The investment was lead by Upfront Ventures and IA Ventures and supported by strategic partners Ascential, Akamai, Experian, ITV and Xandr,
Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.
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