Former Today Show co-host Katie Couric was introduced by NBC Sports as the co-host for the opening ceremony at the upcoming PyeongChang Olympic games.
She will co-host with Mike Tirico, who takes over from long time Olympic host Bob Costas.
Couric said she previously co-hosted opening ceremonies from the Sydney, Salt Lake City and Athens Games.
“The opening ceremonies really set the tone for the games,” Couric said. “It’s a source of price for the home country.”
Couric said she’d only been introduced to Tirico 45 minutes before being introduced at a press event in New York Wednesday, but she said she was excited to work with him and that they had many mutual friends.
Broadcasting & Cable Newsletter
The smarter way to stay on top of broadcasting and cable industry. Sign up below
Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.