CBS' new morning show will be titled CBS This Morning, the network said Thursday.
The new program, hosted by Charlie Rose, Gayle King and
Erica Hill, premieres on Jan. 9 from a new studio at the CBS Broadcast Center
on New York's West Side.
Chris Licht, who is also the news division's VP of
programming, is set to executive produce This
Morning, which he says will seek to branch out from the lifestyle-focused
fare of the other network morning shows, NBC's Today and ABC's Good Morning
America.
The retooled show that will launch in January is CBS' latest
effort to wake up its mornings after its current iteration, The Early Show, has lagged in third
place for years.
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