'Beavis & Butt-head' Haunt MTV Classic on Saturday

By ( Broadcasting & Cable )
Published

MTV Classic plans to run the Halloween episode of Beavis & Butt-head for 24 hours during a Halloween marathon on Saturday, starting at 5 p.m.

The recently rebranded network is calling the stunt “The Great Cornholiothon.”

The episode, entitled "Buttoween (AKA Cornholio, Lord of the Harvest)," features Beavis becoming The Great Cornholio.

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During the marathon, viewers will be invited on air to answer Beavis & Butt-head trivia questions on Twitter for a chance to win MTV swag. The hashtag is #buttoweensweepstakes.

Following the marathon, the network will run Ghostbusters, Ghostbusters II and The Lost Boys. On Halloween Day Monday, MTV Classic will air classic Halloween music videos from 6 a.m. to 1 p.m., followed by encores of Ghostbusters, Ghostbusters II and The Lost Boys. Those will be followed by Weekend at Bernie’s.

Jon Lafayette
Jon Lafayette

Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.