Latest news
Warner Bros. Discovery Brings Candy Crush To Life in Branded Content
By Jon Lafayette published
Campaign promotes annual $1 million Candy Crush All Stars tournament
Ad Spending on Linear TV Down 7% in February, Guideline Says
By Jon Lafayette published
Spending hits lowest level since 2017
Africa Channel, Multimerica AdEX Delivering Culturally Relevant CTV Ads
By Jon Lafayette published
New TAC365 offering can reach 95% of CTV households
Magna Sees National TV Ad Revenue Down 4.7% In 2024
By Jon Lafayette published
Premium long-form streaming ad revenues to hit $10 billion
Scripps Renews State Farm As Sponsor of Friday Night WNBA on Ion
By Jon Lafayette published
Insurer also takes position in NWSL telecasts
JIC, MRC Announce Accord On Roles In Judging Measurement Companies
By Jon Lafayette published
JIC wants ratings services to have JIC certification and MRC accreditation
Gamers Also Watch A Lot Of Streaming TV, Samsung Reports
By Jon Lafayette published
65% regularly switch between playing and CTV within one hour
Political Winds Could Yield a Windfall for Stations
By Stuart Miller published
‘Massive spend’ in a contentious presidential election year might top $11 billion
NEXT TV NEWSLETTER
The smarter way to stay on top of the streaming and OTT industry. Sign up below.