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By Jon Lafayette Published
Tech company plans to use renewable energy to execute ad campaigns

By Jon Lafayette Published
Company touts 100% improvement in performance. ‘It just works,’ says one client

By Jon Lafayette Published
Move enables onboarding for first-party data at scale

By Jon Lafayette Published
ESB Advertising, an early user, sees 40% gain in return on ad spend

By Tom Wolfe Published
Yes, linear TV is dying, but the cable coterie was right: a la carte doesn’t work for consumers. As the industry sorts it out, how will advertisers win?

By Jon Lafayette Published
Recommendations and chat help buyers navigate complexity

By Jon Lafayette Published
Ad tech company also joins Prebid.org

By Jon Lafayette Published
Ad tech company cuts 2Q net loss as revenue grows 12%
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