Upfront 2021

Latest about Upfront 2021

Nickelodeon Upfront
Nickelodeon Upfront Takes Advertisers to Its Multiverse of Platforms

By Jon Lafayette Published

Nickelodeon says just a cable channel is child’s play these days.

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Janet Jackson A+E Networks
A+E Upfront: Linear Nets Get New Content First

By Jon Lafayette Published

Programmer expects bigger share of linear viewing

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SpongeBob Nickelodeon Upfront
Nickelodeon Invites Kids to Virtual Upfront on March 18

By Jon Lafayette Published

Network promises largest slate to date for co-viewing

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Donna Speciale Univision PrendeTV
Univision to Debut ‘New Vision’ for Advertisers on March 24

By Jon Lafayette Published

Upfront presentation set for May 18

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Advertiser Perceptions Upfront CTV
Advertiser CTV Demand Could Help Traditional TV Companies

By Jon Lafayette Published

Advertiser Perceptions finds big spenders see safety in established networks

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Tubi Fox Masked Singer
Fox’s May Upfront Event to Include Streamer Tubi

By Jon Lafayette Published

Virtual presentation set for May 17

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Full Frontal with Samantha Bee
WarnerMedia to Hold Virtual Upfront Event on May 19

By Jon Lafayette Last updated

WarnerMedia joined the list of media companies announcing plans to hold a virtual upfront event in May.

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Deadliest Catch Disecovery
Discovery Sets Upfront Presentation for May

By Jon Lafayette Last updated

Programmer aims to join broadcasters in buyers' mindset

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ViacomCBS highlighted the company's cable networks.
Disney, ViacomCBS Set Virtual Upfront Events in May

By Jon Lafayette Published

The Walt Disney Co. and ViacomCBS said they plan to hold upfront presentations for advertisers in their traditional May time slots, although this year they will be held virtually online.

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WarnerMedia
WarnerMedia Sets Virtual Kids Upfront for Feb. 17

By Jon Lafayette Last updated

Portfolio includes Cartoon Network, Warner Bros. and HBO Max

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