VideoAmp Locks in $21.4M ‘B’ Round

Advertising software startup VideoAmp has raised $21.4 million in a series B round led by Mediaocean, with participation from RTL Group, GoAhead Ventures, StartUp Capital Ventures, Anthem Venture Partners, Wavemaker Partners and Simon Equity Partners.

Founded in 2014, VideoAmp has raised a total of about $36.6 million.

VideoAmp said the new funding comes in after it generated 400% revenue growth from 2016 to 2015, and is on pace to pump out 500% revenue growth in the first half of 2017 compared to the year-ago period.

Growth has been driven by areas such as programmatic buying across linear TV, OTT and digital channels, the company said.

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(Photo via Pictures of Money's FlickrImage taken on Sept. 17, 2015 and used per Creative Commons 2.0 license. The photo was cropped to fit 16x9 aspect ratio.)