Synacor Partners Up for OTT

Known for its TV Everywhere authentication systems and customized Web portal and metadata services, Synacor continues to branch out into the world of over-the-top video.
Following its recent acquisition of NimbleTV and an integration deal with Comcast-owned thePlatform, Synacor is looking to shore up an OTT platform it will pitch to MVPDs, programmers and others through a strategic partnership with Siemens Convergence Creators, maker of an online video product called OTT SWIPE, and EveMeta, a provider of low-bandwidth video encoding systems.
The new partnerships will enable Synacor to “take the next major step forward” in the development of a carrier-grade, managed service for OTT services, including those based on subscription and ad-based business models, Himesh Bhise, Synacor’s CEO, said, noting that no “cookie-cutter offering” for those kind of OTT services presently exists.
For the full story go to Multichannel.com.
The smarter way to stay on top of broadcasting and cable industry. Sign up below