Belgium-based audio tech company Auro Technologies has inked a deal with Sony Pictures Home Entertainment (SPHE) to include its Auro-3D sound format on 4K Ultra High-Def Blu-ray Discs, standard Blu-rays and digital versions of the studio’s content.
Ten SPHE titles will feature either a 13.1 or 11.1 Auro-3D native mix, intended to reproduce a three-dimensional audio experience found in theaters. Auro has seen its 3D sound technology used for Hollywood theatrical releases but has only been included on a handful of major home entertainment titles. SPHE and Auro did not announce which titles would receive the 3D audio treatment.
“Our collaboration with Sony Pictures Home Entertainment is a landmark partnership for Auro Technologies,” Wilfried Van Baelen, CEO of Auro Technologies, said in a statement. “As one of the world’s largest distributors of home theater content, Sony’s decision to go with Auro-3D as an immersive audio partner symbolizes an affirmation of the effectiveness of our technology to deliver an unparalleled experience to audiences.”
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Auro noted that the 3D audio tracks would be best heard via Auro-3D compatible receivers from Denon, Marantz, Steinway Lyngdorf and others.
“We are happy to work with Auro Technologies on bringing a more immersive sound experience to home audiences,” said Rich Berger, senior VP of global digital strategy and operations for SPHE.
