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Nielsen Streaming - March 22-28: 'Falcon and Winter Soldier' Tops SVOD Originals

Sebastian Stan as Winter Soldier/Bucky Barnes and Anthony Mackie as Falcon/Sam Wilson in Marvel Studios' 'The Falcon and the Winter Soldier'
(Image credit: Julie Vrabelová/Marvel Studios)

Disney Plus’ first and second episode of The Falcon and the Winter Soldier was the most viewed SVOD original series during the week of March 22-28. According to Nielsen, the first two episodes of the six part series garnered 628 million minutes of U.S. viewing.

The Marvel series debuted on Disney Plus on March 19 and took in an impressive 495 million views per minute in its first three days. The series follows Anthony Mackie and Sebastian Stan who both reprise their Avengers roles for the show. The second episode of the series began streaming on March 26. The Falcon and the Winter Soldier came in No. 3 in Nielsen’s overall ranking chart.

Nielsen weekly SVOD rankings - March 22-28

Weekly SVOD rankings - March 22-28 (Image credit: Nielsen)

Falcon and Hulu’s Solar Opposites were the only non-Netflix shows to make it onto Nielsen’s originals chart. Nielsen continues to just cover the four biggest SVOD platforms in the U.S.— Netflix, Amazon Prime Video, Hulu and Disney Plus. 

This marks Hulu’s first appearance on Nielsen’s original ranking list. The second season of Solar Opposites – an adult animated sitcom – debuted March 26. All 16 episodes of the series garnered 196 million minutes of viewing. 

Netflix’s eight episode series The Irregulars, which began streaming on March 26 came in No. 2 on Nielsen’s ranking of SVOD original shows and No. 7 on the master chart with 424 million viewing minutes. The series follows a group of troubled street teens who must come together to save London and the entire world. 

Netflix’s 10 episodes of Ginny & Georgia, which premiered Feb. 24, fell to No. 3 on Nielsen’s ranking of SVOD original shows and No. 9 on the overall list, collecting 390 million minutes of U.S. viewing. That is down by 150 million viewing minutes week over week.

Taking the No. 4 spot on the originals list and the No. 10 spot on the overall Nielsen chart was Netflix’s new Mexican thriller series Who Killed Sara. The non-English language title stars Manolo Cardona as Alex Guzman, who is determined to find out who killed his sister Sara. The 10-episode series launched on March 24 and drew 363 million minutes of U.S. viewing.

Nielsen weekly SVOD rankings - original series March 22-28

Original series - March 22-28 (Image credit: Nielsen)

For the second straight week, Nielsen’s SVOD acquired ranking chart saw NCIS, Criminal Minds and Grey's Anatomy in the top three spots respectively. 

Netflix streaming of the CBS procedural NCIS was not only the most watched show among acquired series, but also the most watched U.S. SVOD show for the week of March 22-28. According to Nielsen, NCIS’s 353 episodes drew 725 million viewing minutes. 

The Netflix streaming of another off-network show, CBS procedural Criminal Minds, came in second place among all SVOD shows and second on the acquired list. The 12 seasons and 307 episodes of the procedural drama licensed by Netflix garnered 656 million minutes of viewing.

The off-network run of the ABC medical drama Grey’s Anatomy on Netflix, where 16 seasons and 367 episodes of the series are available, tallied 610 million U.S. viewing minutes during the week of March 22. The show came in No. 3 on the acquired series chart and No. 4 on the master chart.

Nielsen weekly SVOD rankings - acquired series March 22-28

(Image credit: Nielsen)

Meanwhile on Nielsen’s movie chart, Netflix’s Bad Trip (2021) stole the top spot from Netflix’s Yes Day during the week of March 22. Bad Trip, which follows two best friends on a cross-country road drew 308 million minutes of viewing over five days of availability. Yes Day placed No. 2 on Nielsen's movie ranker with 264 million minutes of viewing. 

Coming 2 America, fell to the ninth spot on Nielsen's movie chart during the week of March 22. The film captured 154 million minutes of viewing minutes.

For the third consecutive week no television program or film broke the one billion viewing minutes mark among the four major U.S. subscription streaming services: Netflix, Amazon Prime Video, Hulu and Disney Plus.

Nielsen weekly SVOD rankings - movies March 22-28

(Image credit: Nielsen)

Previous Weekly Rankings:

March 15-21 - Nielsen Streaming: 'Grey's Anatomy' Re-Runs Top SVOD Ranker

March 8-14 - Nielsen: Netflix’s ‘The Crown’ Got Royal Gains from Meghan’s Big Oprah Interview

March 1-7 - Nielsen: Amazon Tops the Charts for the First Time with ‘Coming 2 America’

Feb 22-28 - Nielsen: Netflix’s 'Ginny & Georgia' Leads the SVOD Biz