Fox News Maintains Ratings Momentum

Fox News continues to steamroll over the cable network field with regards to primetime ratings.

The news channel was the most watched cable network in primetime for the seventh consecutive week, doubling the audience for its nearest competitor. Fox News averaged 3.4 million viewers during the week of Feb. 27-March 5, well ahead of the 1.7 million viewers generated by ESPN, according to Nielsen.

HGTV finished third for the week with 1.6 million viewers, followed by news network MSNBC and entertainment-themed USA Network, both of which averaged 1.5 million watchers.

AMC, CNN and History tied for sixth with 1.3 million viewers, followed by Discovery Channel and TBS with 1.2 million viewers, according to Nielsen.

Fox News also blew away the competition on a 24-hour basis, averaging 1.7 million viewers, followed by Nickelodeon’ 1.1 million, according to Nielsen.

ESPN was the most watched cable network among adults 18-49 year olds, while Adult Swim was the top choice within the demo.

Most Watched Cable Shows For The Week Of Feb. 27-March 5

DateShowNetworkTotal Viewers

2/28       Trump Address To Congress                        Fox News                            10.6 million

3/5         The Walking Dead                                      AMC                                   10.1 million

2/28       Presidential Address/Analysis                      Fox News                             10.1 million

 2/28       Presidential Address/Coverage                   Fox News                               8.6 million

2/28       Presidential Address/Dem Response             Fox News                              7.6 million

2/28       Presidential Address/Analysis                      Fox News                               7.3 million

2/28       The O’Reilly Factor                                     Fox News                               4.5 million

3/1         The O’Reilly Factor                                     Fox News                               4.2 million

3/2         The O’Reilly Factor                                     Fox News                               4.1 million

3/4         College Basketball: Duke/NC                       ESPN                                     4.0 million

Source: Nielsen

R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.