With News Corp. formally announcing last week the startup of its new all-sports network, Fox Sports 1, and with NBC Sports Network and CBS Sports Network continuing to grow their all-sports programming on cable, ESPN has a bull’s-eye on its back.
But ESPN execs are not too worried; the network’s ad revenue dwarfs that of its current competitors, and media buyers believe it will take some time for Fox Sports 1 to pull significant ad dollars away.
Click here for the full story.
The television industry's top news stories, analysis and blogs of the day.
Thank you for signing up to Broadcasting & Cable. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.