CompleteCoverage: CES 2013
Las Vegas -- NBCUniversal's Bravo Media announced the launch
of its first app for connected TVs, designed to engage fans with supplemental
on-demand video, games, polls, information and social sharing across a range of
the network's shows and personalities.
Initially the app will be available across a range of
devices, including Samsung Smart TVs and Smart Blu-ray players, Yahoo Widgets
and Google TV.
The connected TV app, designed as a complement to Bravo
programming, provides a customized user interface to give fans a way to build
custom playlists based on their interests, favorite celebrities, shows or
topics like Top Chef Quickfire challenges.
Additional features include: show schedules, episode
descriptions, photo galleries, "Bravolebrities" profiles and a new content
Bravo is pitching advertisers on new sponsorship for the
connected TV app, with branded-bottom third snipes, traditional pre-roll video
and embedded logo placement, along with customized experiences with integration
of branded content.
The smarter way to stay on top of broadcasting and cable industry. Sign up below.
Thank you for signing up to Broadcasting & Cable. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.