Hitching itself to the power of the cloud, Rovi has launched a new HTML-based “connected” guides and underlying services platform that can run on smart TVs, the Web, and iOS- and Android-powered tablets and smartphones.
Evolution Digital and Entone, the first CE partners for the new platform, plan to develop custom versions of Rovi guides for use on their respective subscriber-facing products. Entone said it will tap it for its home server platform, while Evolution Digital intends to leverage it for simple high-definition Digital Transport Adapters as well as hybrid QAM/IP gateways/media hubs.
Rovi claims that its cloud-based approach will help operators transition the experience to IP without having to forklift their existing systems.
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