AMC Sells Out 'Mad Men' Finale
As AMC prepares to begin airing the last episodes of Mad Men this weekend, the network said it has sold the last commercials for the show's finale.
AMC held the ad inventory in the last episode of the award-winning show out of last year's upfront, hoping to maximize the revenue it could generate in scatter.
The network sold about half of the spots in the Mad Men finale by packaging them with spots in The Walking Dead, TV's highest-rated scripted series. Those packages sold for more than $1 million.
Read more at broadcastingcable.com.
Multichannel Newsletter
Weekly digest of streaming and OTT industry news
Thank you for signing up to Multichannel News. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.