Latest about Whip Media
The Warner Bros. Discovery pricy platform led Whip Media's streaming customer satisfaction survey a third straight year despite a 6% overall decline
Clients will get insights on audience demand and emotional response
Whip Media says 92% of users for HBO Max's $9.99 with-commercials tier are happy with it vs. 95% for the no-ads version
Data will provide real-time insights on consumer engagement with content
Two recent research indicators show a sharp drop in the perceived value of the pricey, $16-a-month streaming service
Product provides centralised performance data across global platforms
Whip Media, whose tech platform is used to distribute and monetize content, said it hired Joanna Wise as senior VP of people and Patrick Kilkelly as VP of customer success, both new positions.
