Latest TVision
Tom Hanks Headlines Content at A+E Networks Video Upfront
New ‘InterAction’ metric launched to assure advertisers their multiplatform campaigns will perform
34% of Households Streamed Super Bowl Game, Up from 28%, TVision Says
Viewers paid attention to Taylor Swift, both men and women
‘Ted Lasso,’ ‘Top Gun,’ Taylor Swift Lead TVision’s 2023 CTV Highlights
Ad-supported subscription services grow
CTV Viewers Pay More Attention, Do More Co-Viewing: Study
LG Ad Solutions and TVision identify ways to optimize CTV advertising
Ad-Supported Apps Draw 66% of Connected TV Viewing: TVision Report
Attention drops as more viewers turn to ad-supported streaming
A+E Networks Signs With TVision for Linear, CTV Measurement
Programmer gets attention metrics and program-level competitive intelligence
TVision, DoubleVerify Team Up To Bring Attention Metrics to CTV
Beta version of integration to be available in second half of 2023
Apple’s 'Ted Lasso' Again Scores Top Spot in TVision Power Score
Netflix has seven shows in top 20
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