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Nielsen Says It Is Interoperable With LiveRamp for Data-Driven Ads
By Jon Lafayette published
Campaign planners can connect first- and third-party data

NBCUniversal Working With Google, LiveRamp To Use First Party-Data for Personalized CTV Ads
By Jon Lafayette published
Arrangement combines privacy with performance, companies say

LiveRamp, Yahoo Expand Collaboration on Addressable Ads
By Jon Lafayette published
Integration expected to create greater demand and reach

FreeWheel Will Support LiveRamp’s RampID To Enable More Addressable CTV Advertising
By Jon Lafayette published
Marketers can use first-party data to target audiences

Dollar General Media Network Uses LiveRamp To Connect With Customers
By Jon Lafayette published
Retail network boosts ROI for marketers including Pepsi, Hershey’s, Unilever, General Mills and Colgate-Palmolive

LiveRamp Launches Facility For Secure Data Collaboration
By Jon Lafayette published
Hill’s Pet Nutrition, Ampersand, Dish Media, Snap and TelevisaUnivision are early users

Allen Media Group Streaming Apps Using LiveRamp for Addressable Ads
By Jon Lafayette published
Deal covers Weather Channel TV Streaming App and Local Now

Qonsent Works With LiveRamp To Get Consumer’s Permission To Use Data
By Jon Lafayette published
Marketers can target ads and comply with regulations
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