Latest about LiveRamp
Nielsen Says It Is Interoperable With LiveRamp for Data-Driven Ads
Campaign planners can connect first- and third-party data
NBCUniversal Working With Google, LiveRamp To Use First Party-Data for Personalized CTV Ads
Arrangement combines privacy with performance, companies say
LiveRamp, Yahoo Expand Collaboration on Addressable Ads
Integration expected to create greater demand and reach
FreeWheel Will Support LiveRamp’s RampID To Enable More Addressable CTV Advertising
Marketers can use first-party data to target audiences
Dollar General Media Network Uses LiveRamp To Connect With Customers
Retail network boosts ROI for marketers including Pepsi, Hershey’s, Unilever, General Mills and Colgate-Palmolive
LiveRamp Launches Facility For Secure Data Collaboration
Hill’s Pet Nutrition, Ampersand, Dish Media, Snap and TelevisaUnivision are early users
Allen Media Group Streaming Apps Using LiveRamp for Addressable Ads
Deal covers Weather Channel TV Streaming App and Local Now
Qonsent Works With LiveRamp To Get Consumer’s Permission To Use Data
Marketers can target ads and comply with regulations
