Latest Cadent
Cadent Expands OTT, CTV Measurement Work with Octillion
Local and mid-market clients can measure sales from homes exposed to ads
Premion to Use Cadent Identity Graph for Cross-Platform Ads
Expanded relationship provides Premion with additional audience tools
Cadent Teams with Liberty on Addressable in Europe
Advanced TV company Cadent said it is expanding it is working with Liberty Global to extend its addressable advertising management platform in Europe.
Cadent’s Upgraded Platform Gets First Customer in Empower
Agency will be able to activate TV campaign across channels
Acxiom Clients Can Plan, Buy on Cadent TV Platform
Cadent said it expanded its relationship with Acxiom, whose advertiser clients will be able to activate campaigns using Acxiom data on the Cadent Advanced TV Platform.
Catalina to Use Cadent TV Graph for Cross-Platform Ads
Cadent clients offered Catalina’s purchase-based audiences
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