Latest Ad Spending
National TV Ad Spending Up 6% in First Quarter, SMI Reports
Broadcast gains 15%, cable rises 2%
National TV Ad Spending Rose 37% to $9.74 Billion in Q1: iSpot
Insurer GEICO was most-seen brand
Linear TV Ad Sales Growth Slows in February, SMI Says
Olympics, Super Bowl give Comcast NBCU biggest share of ad spending
Advertisers Increasingly Cut Russia Media Spend
ANA‘s Bob Liodice says members are radically altering their business
Linear TV Advertising Spending Drops 1% in November: SMI
Big increase local cable ad sales nearly offsets declines at national networks, TV stations
Supply Chain Worries Could Affect TV Advertising Spending: Analyst
The supply chain crisis that’s affecting the economics is also likely to have an impact on television advertising.
$35 Million in Ad Spending To Promote Bond, James Bond
MGM is expected to spend more than $35 million to promote the new James Bond movie No Time to Die by the end of October, according to advertising intelligence company MediaRadar.
U.S. TV Ad Spending to Drop 4% in 2021 as Digital Video Booms
Zenith forecasts slight rebound in 2022
