Ad Spending Ad Spending on Linear TV Down 7% in February, Guideline Says Spending hits lowest level since 2017 BIA Lowers Forecast for 2024 Local Ad Revenue To $172 Billion Political spending expected to hit $11.1 billion, up 15.5% from 2020 Linear TV Ad Spending Fell 7% in Q4, Guideline Says Primetime premieres down 27%; NFL programming up 22% Latest Ad Spending SMI Corrects Ad Spending Data For Q2 (Updated) By Jon Lafayette published 21 July 14 Multichannel News TV Ad Spending Rose 0.9% in First Quarter: SMI By Jon Lafayette published 20 April 17 Multichannel News 1234567Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. MOST READ1Are Kenny, Chuckster and 'Inside the NBA' Moving to Amazon?2‘Judge Judy,’ ‘Hot Bench’ Renewed for 2 More Years 3ESPN, Amazon Prime Video Reportedly Close To New Deals With the NBA 4RuPaul Game Show ‘Lingo’ Returns to CBS May 24 5Catchy Comedy Features ‘Gomer Pyle, USMC’ Weekend Marathon