Latest Ad Sales
NBCU Moves to Impressions for Local Advertising Sales
By Jon Lafayette last updated
NBCUniversal said it will complete its switch to selling local advertising based on impressions on April 1.
Yusuf Chuku to Head New Ad Insights Unit at NBCU
By Jon Lafayette last updated
NBCUniversal’s advertising sales and partnerships unit said it hired Yusuf Chuku to head a new client insights and strategy team.
NBCU Ad Sales Hosts Event Focusing on Health Care
By Jon Lafayette last updated
NBCUniversal’s ad sales group said it plans to hold a summit that looks at how storytelling can impact the health-care industry and the overall health of the public.
Scripps Taps Jodi Chisarick as GSM for National Nets
By Jon Lafayette published
The E.W. Scripps Co. named Jodi Chisarick as general sales manager for its national television networks business.
Scripps Taps Michael Teicher as CRO for National Networks
By Jon Lafayette published
The E.W. Scripps Co. named Michael Teicher, a veteran syndication ad sales executives, as chief revenue officer for its new national television networks business, effective immediately.
NBCU Opens Digital Ad Inventory to Local Business
By Jon Lafayette published
NBC Spot On Provides Peacock, targeting technology
Discovery Hires Hulu’s Keller to Head Digital Ad Sales
By Jon Lafayette published
Discovery, which last week laid out its plans for launching its discovery plus streaming service, said it hired Hulu’s Jim Keller as executive VP, digital ad sales and advanced advertising.
FreeWheel Helps Automate NBCU Linear Ad Scheduling
By Jon Lafayette last updated
Tech paves the way for addressable advertising on traditional TV
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