Ad sales
Latest about Ad sales

VAB Calls on Nielsen to Reverse OOH Delay
By Jon Lafayette last updated
VAB, the trade group representing the biggest TV ad sales organizations, is calling on Nielsen to reverse its plan to delay the integration of out-of-home viewing into its national ratings.

IAB Says 8,500 Have Signed Up for NewFronts
By Jon Lafayette last updated
More than 8,500 media buyers and other folks from the advertising business have pre-registered for the virtual NewFronts, the Internet Ad Bureau said Wednesday.

ViacomCBS Sets Lineup for Ad Sales Team
By Jon Lafayette published
ViacomCBS reorganized its ad sales team a month after Viacom and CBS combined and top sales executives from units including Pluto TV, Pop and Smithsonian Channel will be leaving the network.
NEXT TV NEWSLETTER
The smarter way to stay on top of the streaming and OTT industry. Sign up below.






