Verizon Media Joins NAB PILOT Program

By John Eggerton
( Broadcasting & Cable )
published

Verizon Media has joined the National Association of Broadcasters NAB PILOT project coalition.

Verizon Media is the online services division of the company--Yahoo! Huffpost, Engadget, etc.

Related: NAB Invests in Haystack TV

NAB describes PILOT as "a coalition of innovators, educators and advocates dedicated to advancing broadcast technologies and cultivating new media opportunities," as well as "a platform for innovation, an engine for incubation, a venue for testing new technologies and a forum for broadcaster education."

Those innovators include Google, Yahoo!, Nielsen, IBM, and now, Verizon Media.

John Eggerton
John Eggerton

Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.