RFD-TV Hits Campaign Trail
Rural and farm-focused network RFD-TV has outlined its plans for covering the 2016 elections from the perspective of its core audience, rural Americans whose needs the net says have largely been ignored.
Principal coverage will come from RFD-TV's Washington bureau, with an assist from the Chicago bureau.
RFD-TV plans to provide coverage of the primaries in of Iowa, New Hampshire and South Carolina, as well as 26 other states.
RFD-TV says its audience is politically active, second only to golf in the percentage that always vote in federal elections (60%).
Broadcasting & Cable Newsletter
The smarter way to stay on top of broadcasting and cable industry. Sign up below
Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.