Mnet Gains 24/7 Carriage on Verizon FiOS

Mnet Tuesday announced that it now has a channel all to its own on Verizon FiOS systems.
The Asian-targeted network will now be in front of FiOS' 4.2 million viewers on a 24-hour basis after initially garnering 10-hour a day, part-time carriage. The network replaces the Sound Track Channel on FiOS systems, said network officials.
"Mnet is a great new addition to our multicultural channel lineup, which we continue to expand," said Michelle Webb, Verizon's director of content strategy and acquisition in a statement. "We're excited to offer this Asian pop culture channel to our growing FiOS TV customer base."
Added Mnet acting president and CEO Adam Ware, "We are thrilled that Mnet is now available to the FiOS TV customer base. Asian pop culture is hotter than ever and Verizon's support is a critical validation of our programming brand and strategy. We are excited to be in business with Verizon team as we serve fans of Asian pop culture."

R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.