Comcast said that it has integrated the Hulu streaming service into its Xfinity Flex and X1 video platforms.
The move was part of the agreement last year for Comcast to sell its stake in Hulu to The Walt Disney Co.
Effective immediately, Flex and X1 customers who sign up or log into Hulu will be able to view Hulu content. In the near future, customers will be able to use the Xfinity Voice Remote to find Hulu programming.
Comcast has been integrating streaming services into X1 and Flex in order to give its customers convenient access to additional popular programming. Among the services already on X1 are Netflix, Amazon Prime, YouTube, Tubi, Pluto TV, Filmrise, HappyKidsTV, FawsomeTV Kabillion.
Also available on X1 is Xumo, which Comcast recently agreed to acquire.
Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.
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