CNN has launched a new CNN Politics mobile app to help users navigate a presidential election with more twists than a pretzel factory.
The app will track polls, delegate counts, primary voting, fund-raising and more, according to CNN.
The app, available to iOS users, will include exclusive data-driven stories and visuals trying to give users a sense of who is leading races and why, as well as news, enterprise reporting and personalized alerts on trends and stories.
The app was built in conjunction with CA Technologies, which is the branded sponsor of the app as well as the CNNPolitics.com hub that houses the app.
CNN will also push the app on TV via behind-the-scenes videos about its development and use it in election updates and social polling segments.
The latest twist in the campaign was Sen. Ted Cruz's pick this week of Carly Fiorina as a running mate.
Broadcasting & Cable Newsletter
The smarter way to stay on top of broadcasting and cable industry. Sign up below
Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.