Top 10 cable operator Altice has had a sudden de-linking from the powerhouse trade group NCTA-the Internet & Televison Association.
Altice said of the decision, which was effective Oct. 1: “We have great respect for NCTA and its leadership and appreciate their partnership in representing the cable industry," the company said in a statement. "As our business interests continue to evolve, we will focus on direct advocacy relating to issues that impact our businesses and our customers, working with industry peers and other associations when our interests are aligned.”
Among those groups Altice can work through include CTAM, CableLabs, and the Video Advertising Bureau, of which it is still a member, at least according to their various Web sites.
“We can confirm that Altice has withdrawn from NCTA," an NCTA spokesperson said. "While we regret their decision, NCTA will continue our forceful representation of the entire industry to advance policies that promote job growth, innovation, and continued investment by America’s internet and television providers.”
A cable industry source suggested the move was not about policy or leadership but likely more about "frugality." The company will still get the benefit of NCTA's advocacy on issues of importance to large cable operators.
A source familiar with the decision who asked to speak on background said that rather than resources, the decision to leave NCTA was more about insuring that the groups it supports are aligned with key issues like retrans--NCTA has members with both broadcast and programming interests as well as cable and broadband operations.
Look for Altice to heavy up its government advocacy teams, and perhaps look toward mobile advocacy associations as it gets deeper into that space.
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