WHAS Sports Anchor Raps Football Recap
Adam Lefkoe is at it again.
The WHAS Louisville sports guy works 46 classic hip-hop references into his 5 minute sports segment.
As we’ve noted before, Lefkoe comes up with a theme–professional wrestling, Seinfeld references–for his sports reports, with some help from social media.
This time, it’s rap.
“My favorite one yet,” his co-anchor says after Lefkoe’s delivery.
Lefkoe warns that it will be some time until his next stunt.
He tells B&C:
“I’d like to step back and evaluate what’s happened so far. While the national attention has been wonderful, I don’t want to lose sight of the purpose: to engage the local viewing audience.”
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Michael Malone, senior content producer at B+C/Multichannel News, covers network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television. He hosts the podcasts Busted Pilot, about what’s new in television, and Series Business, a chat with the creator of a new program, and writes the column “The Watchman.” He joined B+C in 2005. His journalism has also appeared in The New York Times, The Philadelphia Inquirer, Playboy and New York magazine.