Local Anchors Inevitably Accept Ice Bucket Challenge
Anchors jumping on the latest hot trend, taking part in something that makes them look kind of goofy, and raising a bit of money for a worthwhile charity--it was inevitable that local TV personalities would be all over the Ice Bucket Challenge. (I can only imagine aliens up in space, looking down on us dumping buckets of ice on our heads, and thinking, how strange those earthlings are.)
It's entirely possible that no one really wants to see another Ice Bucket Challenge video after all they've witnessed on social media these past few weeks, but here are some clips of TV reporters joining the frozen fraternity.
The good people of WJBK Detroit.
Not to knock anyone doing good for charity, but the degree of difficulty in dumping cold water on your head in August is fairly marginal. Jumping into freezing water in the dead of winter, on the other hand, shows considerable fortitude. So here's to Jordan Wertlieb and Dan Joerres, back in 2011, changing the guard atop WBAL and raising awareness for Special Olympics.
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Michael Malone, senior content producer at B+C/Multichannel News, covers network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television. He hosts the podcasts Busted Pilot, about what’s new in television, and Series Business, a chat with the creator of a new program, and writes the column “The Watchman.” He joined B+C in 2005. His journalism has also appeared in The New York Times, The Philadelphia Inquirer, Playboy and New York magazine.
By Jens Koerner