Discovery Inc.’s lineup of mostly non fiction-themed networks has the company well positioned to thrive in a very competitive multimedia environment, according to Discovery CEO David Zaslav.
Zaslav said in a recent Multichannel News video interview that the company’s portfolio of networks -- including Food Network, Discovery, HGTV, Science and OWN: Oprah Winfrey Network -- stack up well in an environment dominated by scripted content-heavy channels.
“The rest of the industry has moved toward [scripted] as the attractive, most energetic area of the business,” Zaslav said. “We’re everything else … we look at all these categories, whether its food, home, travel, natural history, science, crime and Oprah [Winfrey] -- along with our leadership in sports around the world -- and we think we’re very well positioned.”
The smarter way to stay on top of the multichannel video marketplace. Sign up below.
R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.