Univision is planning to build its addressable advertising capabilities, starting with beta tests with Vizio and Dish this year.
And more from Promo Mojo, our exclusive weekly ranking of the programming networks are promoting most heavily
PrendeTV, Univision’s new free ad supported streaming service will stream 40 live soccer matches as part of Univision’s coverage of the UEFA Euro 2020 tournament.
Univision said it has made a multi-year deal to use products and services from Google to make its media businesses more digital.
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