Latest Spectrum Reach
Spectrum Reach Revs Up Auto Campaigns With FullThrottle
By Jon Lafayette published
SmartScheduler platform enables buying and attribution of data-informed linear and streaming ads
Spectrum Reach Campaign for Auto Dealer Wins Advanced Advertising Innovation Award
By Jon Lafayette last updated
Targeted multiplatform campaign produced 13% sales lift
Charter’s Spectrum Reach Shifts to Comscore For Local Ratings
By Jon Lafayette published
Charter Communications' ad sales unit, Spectrum Reach, said it is transitioning to using Comscore as its preferred source for local measurement.
TVSquared, Blockgraph Provide Attribution for Spectrum Reach
By Jon Lafayette published
Cross-platform TV campaign results analyzed
Charter's Spectrum Reach Commits $50 Million to Inclusive Marketing
By Jon Lafayette published
‘Pay it Forward’ program to support multicultural businesses in 40 markets
Spectrum Reach Launches ‘Rebuild My Town’ Initiative
By Jon Lafayette published
Campaign spotlights local businesses
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