Hub Entertainment Research
Latest about Hub Entertainment Research

Password-Sharing Crackdowns Make a (Small) Dent
By Daniel Frankel published
Hub Entertainment Research survey shows a slight decrease in the number of folks who say they use someone else's SVOD service

How NBCU Smartly Leveraged Social Media to Drive Olympics Viewership
By Jack Reid published
Social video now surpasses subscription video-on-demand in terms of consumer watch time, researchers say

Consumers Are Out of Patience for TV Price Hikes
By Jack Reid published
New data from Hub Entertainment Research suggests that the average consumer is only willing to spend an additional $5 per month on TV and that’s it

Dooming Data of the Day: Gen Alpha Spends 78% of Its Screen Time on Social Video
By Daniel Frankel published
Forget ‘Netflix and chill,’ these young whippersnappers are leaving behind our whole professionally produced way of life!

Return of the ‘Triple Play’? Consumers’ Most Wanted Bundle Includes Netflix, Broadband and Mobile
By Daniel Frankel published
Consumer desires harken back to old-world cable economics, a Hub Entertainment Research study finds

Did Comcast Just Announce Streaming's Stickiest Bundle? These Charts Suggest a 'Yes'
By Daniel Frankel published
Comcast is combining some of the most coveted brands and services, Hub Entertainment Research survey indicates

85% of Amazon Prime Video Subscribers Are on the Ad-Supported Tier
By Daniel Frankel published
This compares to only 22% for Netflix, Hub Entertainment Research finds

While More Than Half of Americans Are Interested in Apple's $3,500 Vision Pro, 76% Say They Have No Intention of Buying One
By Daniel Frankel published
As the latest Hub Entertainment Research survey reveals, the most innovative piece of entertainment hardware to come along in years might just be too expensive
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