Latest about BIA Advisory Services
Non-Political Local Ad Spending Expected to Grow 5.5% in 2025, Says BIA
Digital spending to top traditional advertising for first time
BIA Lowers Forecast for 2024 Local Ad Revenue To $172 Billion
Political spending expected to hit $11.1 billion, up 15.5% from 2020
Local Ad Revenues To Grow 8.6% in 2024: BIA
Research firm sees fast growth in connected TV, over-the-top video
BIA Lowers Forecast for Local Advertising to $161.7 Billion
Over-the-air broadcast to grow 0.2%
Post-Election Local TV Ad Revenues Expected To Drop 15%, BIA Reports
Excluding political, spending seen rising 3% to $18.2 billion
Local Over-The-Top Ad Revenue To Grow 57% in 2022: BIA
Spending to hit $3.4 billion by 2026
Local OTT Ad Spending To Top $2 Billion in 2022: BIA Report
43% two-year jump makes OTT fastest-growing local advertising platform
BIA Trims Outlook for 2022 Local Advertising Revenue
30% growth expected for over-the-air television
