Latest BIA Advisory Services
BIA Lowers Forecast for Local Advertising to $161.7 Billion
Over-the-air broadcast to grow 0.2%
Post-Election Local TV Ad Revenues Expected To Drop 15%, BIA Reports
Excluding political, spending seen rising 3% to $18.2 billion
Local Over-The-Top Ad Revenue To Grow 57% in 2022: BIA
Spending to hit $3.4 billion by 2026
Local OTT Ad Spending To Top $2 Billion in 2022: BIA Report
43% two-year jump makes OTT fastest-growing local advertising platform
BIA Trims Outlook for 2022 Local Advertising Revenue
30% growth expected for over-the-air television
Local TV Ad Revenue To Grow 28.4% in 2022: BIA
Local political advertising to be nearly $8.4 billion
Local Broadcast Ad Revenue Seen Growing 26.5% in 2021: BIA Forecast
Local TV political ad revenue expected to be $3.4 billion in 2021
BIA Sees Stronger Than Expected Local TV Ad Revenues in 2021
OTT seen growing 16%
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