audience measurement
Latest about audience measurement

Samba TV Launches Real-Time Viewership Dashboard
By Jon Lafayette published
Data based on ACR technology

Vevo Taps iSpot for CTV Audience Measurement
By Jon Lafayette published
Vevo, the music video network, named iSpot, the data and analytics company, as its measurement and attribution provider for connected TV audiences.

Fall TV 2020: Resonance AI’s Jill Josephson on Understanding the Audience Through Artificial Intelligence
By Marc Berman published
Josephson, director, media partnerships, Resonance AI (formerly Transform) previews her discussion at the upcoming session Television Gets “Smart” at the Audience Measurement Summit virtual event at Fall TV 2020.

Fall TV 2020: Comscore CEO Bill Livek on the Impressions-Based Future
By Next TV Staff published
Comscore CEO Bill Livek previews his keynote address with colleague Steve Walsh on the rapidly changing ecosystem at the Audience Measurement Summit virtual event at Fall TV 2000 .
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