audience measurement Latest about audience measurement Three Steps to Better Measurement By Brian Baumgart, Conversion Logic published 21 February 18 MCN Guest Blog TV Ad Industry Leaders Gather to Discuss Industry’s Future By Jon Lafayette published 28 November 17 Fates & Fortunes AMC Signs Up For Rentrak Cross-Platform Data By Jon Lafayette published 24 September 15 Technology Nielsen, Simulmedia To Target Unmeasured Networks By Kent Gibbons published 23 September 14 Streaming When Smart TVs Get Too Personal: What's The MSO Role? By Gary Arlen published 3 December 14 As I Was Saying Mining for TV Gold With Big Data Tools By Jeff Baumgartner published 13 April 15 Technology Sinclair Broadcast Group Re-Ups With Nielsen By MCN Staff published 25 February 15 Viewpoint Tribune Signs New Stations Pact With Nielsen By MCN Staff published 2 March 15 Viewpoint Nielsen Renames Online Campaign Ratings By Kent Gibbons published 1 April 15 Technology Making Multiplatform Viewing Count By Mike Farrell published 13 April 15 Marketing 1 2 3 4 5 Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1B+C Hall of Fame Honors the Class of 20252B+C Hall of Fame Announces Its Class of 2025 3DirecTV Acquires Dish, Unifying Struggling Satellite Business 4Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?5Freeze Frame: B+C Hall of Fame 2024
