Audience Measurement
Latest about Audience Measurement

Fall TV 2020: Comscore CEO Bill Livek on the Impressions-Based Future
By Next TV Staff published
Comscore CEO Bill Livek previews his keynote address with colleague Steve Walsh on the rapidly changing ecosystem at the Audience Measurement Summit virtual event at Fall TV 2000 .

ESPN Study Finds Politics Having No Effect on Viewing
By Jon Lafayette published
Second Clinton-Trump Debate Draws 64 Million Viewers
By Michael Malone, B&C published
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