Scripps Names Trahern to Head GAC

By Jon Lafayette
( Broadcasting & Cable )
published

Sarah Trahern was named to head Great American Country, succeeding Ed Hardy, who announced plans to retire at
the end of the year.

Hardy has led the struggling network since it was acquired
by Scripps Networks Interactive in 2004. Trahern has served as senior VP and GM of GAC since 2010.

"Ed Hardy assembled an incredibly gifted team and
established GAC as the leader in country music entertainment," said Ken Lowe,
CEO of Scripps Networks Interactive.

Jon Lafayette
Jon Lafayette

Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.