More viewers tuned into Fox News’ coverage of Wednesday’s impeachment hearings against President Donald Trump than any other cable or broadcast channel, according to early Nielsen Media Research.
Fox News averaged more than 2.8 million viewers on Nov. 13 from 10 a.m. to 4 p.m. during the hearings, according to Nielsen. MSNBC was second with 2.6 million viewers, followed by ABC’s 2 million viewers.
In primetime Fox crushed its cable network competitors, averaging 3.9 million viewers to MSNBC’s 2.8 million viewers and CNN’s 1.3 million watchers. Fox News also topped MSNBC and CNN among adults 25-54 during the time period, according to Nielsen.
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R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.