Comcast Cable Names Sarah Gitchell Senior VP of Content Acquisition

Sarah Gitchell of Comcast Cable
Sarah Gitchell (Image credit: Comcast)

Comcast Cable said it named Sarah Gitchell as senior VP of content acquisition, a new position at the company.

Gitchell had been senior VP and senior deputy general counsel for Comcast. 

In her new role, she will lead the company’s field operating and compliance teams and help develop the company’s overall content strategy. She will also conduct certain deal negotiations.

She reports to Greg Rigdon, president of content acquisition at Comcast Cable.

Gitchell joined Comcast in 2005 after being an associate at Philadelphia law firm Dechert LLP. ■

Jon Lafayette

Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.