While many of the typical end-of-year “Blackout Season”-related contract disputes between content companies and pay TV operators that emerged in December have been settled, there’s a somewhat novel iteration of this age-old distribution conflict that has quietly dragged on, and it doesn’t seem to have any end date.
Since mid-December, Roku users have been unable to download Charter Communications’ Spectrum TV app on their devices.
The removal of the app, which lets Spectrum TV users bypass their proprietary Charter “World Box” set-top and watch their pay TV service on their OTT device, was precipitated by a contract renewal impasse, both sides conceded.
A Roku rep said there’s no “new news” to share, responding to Next TV’s inquiry Wednesday. Roku continues to stress that users who have already downloaded the app prior to its removal from their Channel Store can still use it.
A Charter rep also said there was no new information to report.
A message on the landing page for Spectrum TV’s Roku app still reads, “Despite our best efforts to reach an agreement, Roku has not accepted Spectrum's offer to continue our contract that allowed customers to access the Spectrum TV app on Roku devices.”
A Not So Trivial Dispute?
Roku has famously been involved in a series of high-profile app support holdups recently—it didn’t support Comcast’s Peacock or AT&T’s HBO Max for months after those streaming services launched last year.
Those delays were caused by complex negotiations that involved such factors as ad revenue sharing, and how those services were accessed by consumers—meaning, whether Roku users tapped into, say, HBO Max directly, or through disaggregation via Roku Channels.
In the case of the Spectrum TV app, it’s unclear as to what specifically the two sides are haggling about. Notably, a source with insight into the negotiations said the impasse has nothing to do with Charter’s cozier relationship with Apple. Notably, two years ago, Charter promoted its Spectrum TV service with Apple TV 4K giveaways, while also launching the Spectrum TV app on the platform.
Roku has shown some precedent for this kind of impasse. Notably, the AT&T TV app was absent from Roku’s Channel Store from Jan. 1 last year through mid-May. That was around the time when AT&T launched its IP-delivered linear pay TV service, AT&T TV. It was also around the time that the telecom's WarnerMedia division put SVOD service HBO Max on the launch pad.
It’s unclear as to how much pressure Charter is under to have its app restored to the No. 1 connected TV device platform. Last week, Charter reported that it finished 2020 by adding 56,000 pay TV subscribers—an outlier performance, given the steep erosion of most linear pay TV platforms right now.
Charter Chairman and CEO Tom Rutledge said that the cable operator is considering the deployment of its own streaming device to its broadband-only customers. Notably, Charter had talks last year with Comcast about licensing its Xfinity Flex platform.
Certainly, for Comcast, there are advantages for having consumers access services like Peacock through Xfinity Flex, where data collection and advanced advertising can be far more controlled vs. a third-party platform like Roku.
We’d love to stay in touch, sign up for the NextTV team to contact you with great news, content and offers.
Thank you for signing up to Next TV. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.