November was a record-breaking month for the cable news networks as election coverage dominated the news cycle.
Fox News led all cable networks in primetime, averaging a record 3.9 million viewers during the period of Oct. 26 to Nov. 29, said Nielsen. CNN averaged 2.8 million viewers to finish second followed by MSNBC’s 2.6 million -- both record performances for the networks, according to Nielsen.
ESPN finished fourth with 2.4 million, followed by Hallmark Channel with 1.7 million, and HGTV with 1 million watchers. TBS (934,000 viewers), TLC (880,000), Food Network (834,000) and Discovery Channel (796,000) rounded out the top 10.
Fox News was also the big winner on the 24-hour basis, marking its 227 consecutive month at the top of the chart. CNN, MSNBC, Hallmark Channel and ESPN also garnered strong ratings returns in the category during the month.
The smarter way to stay on top of the multichannel video marketplace. Sign up below.
R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.