BYU Broadcasting Appoints Jeff Simpson Managing Director

Jeff Simpson
BYU Broadcasting's Jeff Simpson (Image credit: BYU Broadcasting)

BYU Broadcasting has named Jeff Simpson as its managing director, overseeing the organization’s BYUtv cable channel.

Simpson, who began his media career at Walt Disney Studios in the television and motion picture production group, will handle day-to-day operations of family-themed BYUtv and its companion radio network BYUradio, according to the company.

Simpson, who recently served as president and publisher of the Utah-based Deseret New publication, replaces Michael Dunn, who accepted a new full-time ecclesiastical assignment as a General Authority Seventy of The Church of Jesus Christ of Latter-day Saints. 

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“The impact Michael Dunn has had on BYU Broadcasting is deep and long-lasting,” said Kevin Worthen, president of Brigham Young University in a statement. “Under his direction, it has broadened its scope and reach to become a trusted provider of uplifting content that inspires and entertains families nationwide. Jeff Simpson’s business acumen, keen insight and industry experience make him a natural fit to continue on this important trajectory. Both are tireless and generous leaders whom I feel fortunate to count among my associates.”

R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.