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Adult Swim Sets Pilot With Jason Alexander

Adult Swim said Seinfeld actor Jason Alexander has signed up to star in a new live-action comedy pilot.

The untitled show is being created by Adam Lustick of the Harvard Sailing Team, The Office and Silicon Valley and revolves around an award-winning psychotherapist who snaps. His strange new methods of therapy aren’t questioned because of his outstanding reputation.

The show is being produced in house by Alive & Kicking, with quarter-hour episodes.

Adult Swim will be part of the Turner Broadcasting upfront presentation Wednesday morning. 

Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.